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R. Harrison

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FOUNDER

RODRIGO GUTIERREZ

Corialent

12 years ago, Rodrigo decided that the Coca Colas of the world shouldn’t be the only ones who get to have all the fun in the advertising industry. He was sick of all the dull, corporate, navy blue and white B2B work out there. Business people are people too. Corialent specializes in B2B marketing that doesn’t suck. And they want to get the rest of the industry drinking that delicious KoolAid.

Corialent Now Conference
Sat
, 
September 
28
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Telephone Training

A Telephone Training Program is a professional training package which has been carefully tailored and developed for meeting specific requirements. It covers all aspect of using the telephone and is professionally delivered and designed to meet specified quality criteria. Telephone Training Programs is an excellent source of continuing education for those involved in sales, customer service and technical support. Telephone Training is a worldwide phenomenon. Telemarketers often refer to Telephone Training as a "gold mine".

The most popular telephone sales courses are those provided by companies who specialise in professional development and training programs. These companies can provide one-on-one telephone sales training skills training for both existing and potential telephone sales professionals. Telemarketers will find these courses extremely beneficial for enhancing their current skill level and for those who wish to progress within the telecommunications sector.

Most telephone training courses will begin with an overview of basic telephone skills. This will help the trainee to become familiar with the various methods and means of making calls, as well as identifying callers and taking action as required. This is normally achieved through demonstrations, demonstration and role play. These procedures are designed to get the trainee used to the correct way of speaking and relating to callers. This helps them understand why they are receiving the calls and what they are intended to be used for.

Most training courses will focus on two main areas, customer service and basic telephone skills training. Both of these are essential to a successful telephone sales career. When customers feel that they have been dealt with effectively, they are likely to buy more from the business. Telephone training courses should focus on understanding how to deal with customers and how to identify strengths and weaknesses in order to improve customer service.

In line with this, the second area that the telemarketing or telephone skills training program should cover is how to motivate or communicate properly with customers. Motivation refers to the ability to bring about a desirable outcome and communication is necessary to clarify that desired outcome clearly and promptly. Telemarketers and telephone sales people need to be able to motivate callers by offering positive reinforcement. This will result in improved customer service. When people know they have been offered a great product or service, it is far easier to maintain or apply the same level of enthusiasm and professionalism for subsequent calls.

Communication is also very important in telephone sales training programs, as telephone skills are an important factor when persuading people to buy products. It is not always possible to convince people of something they don't want to do, but using effective persuasion techniques will certainly help to ensure that the clientele is persuaded to take the desired action. Effective telemarketing training programs teach callers how to use various communication tools and the importance of listening carefully to potential clients. For example, a good telemarketing training program will discuss the importance of asking the right questions. A number of sales scripts are often employed, but the effectiveness of such scripts relies heavily on the way in which the customer is asked to respond.

Telephone skills training classes also teach students how to follow up, so that each successful sale does not go unrewarded. Once the initial contact has been made, it is important that the telesales or phone sales professional continues to follow up in order to ensure that all of the required follow up activities are successfully completed. This can be done either by personally returning telephone calls, or by having an outside agency to do so. If it is the latter, the telemarketing program is likely to provide specific guidance regarding the best way to approach follow up and the cost benefits of this approach. In short, good telesales training courses will help professionals develop and refine their skills, allowing them to turn every sale into a potentially lucrative one.

When choosing telemarketing program training classes, make sure that the provider offers both in person and webinars. In person classes allow the student to interact with the material, but webinars provide the maximum amount of learning without interrupting the schedule. Both are extremely valuable, so it is well worth the investment to look for both options. With a little extra training, even the most unprofessional sales professional can turn customer service into an art form.

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DETAILS

DATE

DATE

September 
28 
2019 
7:00am 
11:00pm

LOCATION

TIME

Saturday 
7:00am 
11:00pm
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LOCATION

WHO SHOULD ATTEND

The Corialent NOW Conference is an invite-only event for senior-level marketers in the B2B sector. We’re filling the room with CMOs, creative directors, veteran agency executives, brand directors, and industry analysts. The goal: to get the smartest minds in B2B marketing in one room and then learn a whole lot from each other. Let's do this.

The day we've all been waiting for

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WHAT TO EXPECT

01

best practices

Learn best practices, strategies and ideas you can implement today.

02

GAIN INSIGHT

Hear from from some of the most innovative B2B marketers and technologists in the biz.

03

INSPIRATION

Leave inspired, invigorated and empowered.

WHAT WILL GO DOWN

DAY 1

8:30AM

Breakfast and sign in


9:30AM

Opening Remarks

"The B2B Comeback"

Rodrigo Gutierrez | Founder, Corialent

9:45AM

Keynote

"B2Beast: Analyzing the Best in the Biz"

Sally Tenley | Coordinator, The Business Awards

10:15AM

Fireside Chat

"Ten Commandments of Consumer Marketing"

An award-winning creative director busts the ‘B2B is different’ myth. He’ll share everything he learned from 12 years in the B2C world and how it applies just the same to B2B.

10:45AM

Networking break

Make friends. Have ideas. Finally use those fresh new business cards.

11:00AM

Panel: Ask the Client 

5 marketing managers from the world’s biggest B2B brands are available to answer your questions.

11:45AM

Panel: How Did They Do It?

In this moderated panel, the brains behind the Smarter World campaign share how they convinced one of the world's largest software companies to invest big in work that doesn’t talk business.

12:30PM

Closing Remarks

"Remember This One Thing"

Rodrigo Gutierrez | Founder, Corialent

12:45PM

Lunch


1:00PM

EXIT


TECHNOLOGY IS BEST WHEN IT BRINGS PEOPLE TOGETHER

MATT MULLENWEG

OUR SPONSORS

Thank you so much for your support.

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